Interview With U.S. Curling President Leland Rich

By Joshua Sackheim -- March 12, 2010

To many Americans, Curling used to be a novelty of a sport. Shuffle board on ice, played with brooms and stones. But a strong push by curling in the 2010 Vancouver Olympic Games has given the sport a new air of legitimacy, and popularity. In fact, Google and Yahoo both reported that Curling was one of the most searched Vancouver sports by users. Indeed, Curling has been gaining increasing recognition over the years. I had the opportunity to discuss the sport and its increasing popularity with the President of USA Curling, Leland Rich.